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Latest News
Apr 10 2009 | News
SRC Is Looking for a Corporate AdSRC (www.src.si/en/), a leading SE European company in the field of system integration, first came to OpenAd.net seeking a new logo last year. Now, the firm is looking for a corporate ad to promote itself as a leading IT services provider in SE Europe with a significant global presence. Read the whole article » Mar 23 2009 | News A Team of OpenAd Creatives finalists in the Content 360 Competition We are proud to announce that a team of OpenAd’s creatives has been chosen as one of the three finalists in the OgilvyInteractive category of the Content 360 Competition. Rebecca Murdoch and her partner JP Li, an award-winning UK-based advertising creative team, have received two tickets to attend MIPTV 2009 in Cannes, where they will pitch their proposal to a panel. Rebecca and JP have been together for just over two years, working at a diverse range of agencies on various brands... Read all » Feb 06 2009 | News Another idea licensed! Following the success of the ‘Space Camp’ pitch and the licensing of an idea by the Romanian creative Cristian Costea, Activision has decided to license yet another idea. This time they have come to us looking for packaging for Big League Sports video game. Activision is the #1 publisher in the video game market and the foremost challenge of this pitch was to come up with an original illustration for packaging which should feel like the #1 brand... Read all » Jan 30 2009 | News Ogilvy Partners with OpenAd.net to Gather Engaging Branded Content Marketing Ideas Following last year’s successful collaboration, OpenAd.net once again partnered up with Ogilvy as part of Reed MIDEM’s 360 Content Competition. This year Ogilvy is collaborating with Unilever and is inviting OpenAd’s 11,000+ creative minds to take a shot at winning Ogilvy Interactive Category entitled "Engaging with women through branded content for Unilever".Unilever is one of the world’s largest consumer package goods companies... Read all » Jan 20 2009 | News Romanian Creative wins Space Camp pitch Activision, a leading international publisher of interactive entertainment software products, whose products cover the action/adventure, action sports, racing, role playing, simulation and strategy game categories, has come to OpenAd seeking packaging for a new Space Camp video game which should inspire both name and brand recognition for the product, and enable them to sell the video games with a fresh and innovative box front design upon product launch... Read all » Dec 19 2008 | News OpenAd Winners of the Academy of Art University, School of Advertising Closed Competition Announced OpenAd.net recently hosted a special closed competition for Academy of Art University – School of Advertising students only. The objective of the pitch was to encourage the younger demographic of voters (18-25 year-olds) to exercise their right to vote, which is one of the most important ways through which individuals can influence governmental decision-making. The campaign was to focus on an event and be accompanied by various promotional materials to help get the word out. Aspiring copywriter Gabriel Johnson snapped up the first place, 500 USD prize. Read all » Nov 26 2008 | News Two Marthas Win Eco Africa Pitch Eco Africa Social Ventures is a non-profit organization involved in marketing handmade, earth-friendly paper craft products that are colorful, contemporary and appealing. The organization prides itself on appealing to customers’ sophisticated first world tastes, while making a difference in the lives of artisan women living under often deplorable conditions in Zimbabwe. The non-profit came to OpenAd seeking ideas for an inexpensive media campaign to raise awareness and drive donations... Read all » Nov 17 2008 | News OpenAd Strenghtens Presence in Latin America Read all » Nov 05 2008 | News Brazilian Creative Team Wins OpenAd’s Nuevos Talentos Competition at El Ojo de Iberoamerica 2008 In OpenAd’s fourth consecutive year sponsoring the Nuevos Talentos competition at Latin America’s most important advertising festival, the coveted first prize went to a creative team from Brazil. Students and young creatives from the Iberoamerican region were invited to send in their ideas for print ads that promoted the delivery service of their choice. The challenging brief attracted over 70 entries from every corner of Latin America as well as Spain and Portugal... Read all » Oct 28 2008 | News Slovenian Creative Wins OpenAd’s Connect the Dots Competition at Golden Drum Eva Ahacevcic, a journalism student and part-time model from Slovenia, took first place in a contest organized by OpenAd.net at this year’s Golden Drum Festival with her creative rendering of a flower. Creatives who visited OpenAd’s booth during the Golden Drum festival in October received OpenAd-branded colored pencils and flyers describing the ‘Connect the Dots’ challenge, which asked them to draw the most appealing sketch. In less than a week, OpenAd received 85 entries from creatives worldwide. Read all » Oct 20 2008 | News Easyjet Profiles OpenAd.net in their In-Flight Magazine OpenAd.net has recently been profiled in Easyjet’s In-Flight magazine. The feature delves into Katarina’s background and her pivotal role in starting the world’s first democratic online marketplace. Describing OpenAd.net as a company that ‘is changing the way advertising is sold’, the article details how Katarina Skoberne’s media background helped her to crack the advertising world wide open. Read all » Oct 16 2008 | News Argentinean Creative Wins Children’s Breakfast Cereal Pitch A breakfast cereal brand with high quality organic ingredients, catering to health conscious parents and their children came to OpenAd seeking a design and kid friendly mascot to support the product launch. Read all » Oct 15 2008 | News SERY* Wins the OpenAd Golden Drum Big Idea Award The results of the third annual OpenAd Golden Drum Idea Competition are in. The winners were announced at the awards ceremony of the 15th annual Golden Drum festival, on October 7th in Portoroz, Slovenia. Read all » Sep 10 2008 | News OpenAdTalent Global Warming Pitch Winners Announced An Australian student from the AWARD School has taken first place in the latest installment of the OpenAdTalent season. Rachelle Boyle has won the latest pitch in the OpenAdTalent competition that asked students to create a campaign that tells governments to take action on the global warming issue. Read all » Sep 01 2008 | News British Creative Wins Dress for Success Pitch Dress for Success, an international, nonprofit organization, creates results-driven programs that help disadvantaged women to achieve economic independence. The organization was looking for a direct mail package to raise awareness and funds for Dress for Success by acquiring new donors. The organization’s objectives included educating potential donors about their work on behalf of disadvantaged women and convincing them to support the cause. British creative Angie Davies delivered, and won the 500 USD first place award for her direct mail package that... Read all » Aug 21 2008 | News The Third Annual OpenAd Golden Drum Idea Competition Begins OpenAd is partnering once again with the prestigious Golden Drum international Advertising Festival to present the third annual OpenAd Golden Drum Idea Competition. The competition offers creatives worldwide an opportunity to compete head-to-head with some of the best creative minds in the industry. The 15th Annual Golden Drum Advertising Festival will take place October 5-10, in Portoroz, on the Adriatic Coast of Slovenia. Read all » Aug 06 2008 | News OpenAd Winners of the Miami Ad School Closed Competition Announced OpenAd.net recently hosted a special closed competition for Miami Ad School students only. Art director Wendy Janice Winder alongside copywriter Travis Barret Glasgow snapped up the first place, 500 USD prize. Read all » Jun 11 2008 | News OpenAdTalent Decrease Plastic Bottle Use Pitch Winners Announced A Russian student from the Central Saint Martins College of Art and Design in the UK has taken first place in the latest installment of the OpenAdTalent season.Helga Stentzel has won the latest pitch in the OpenAdTalent competition that asked students to inspire the world to decrease plastic bottled water use. Read all » Jun 09 2008 | News Katarina Skoberne, Co-Founder and Managing Director of OpenAd Listed on the Daily Telegraph's Top 1000 Most Powerful British Business People List The Daily Telegraph, a leading British newspaper daily, has recently named Katarina Skoberne, Co-founder and Managing Director of OpenAd.net, to their Top 1000 British Business People list. The Daily Telegraph drew their list of top-ranked British-based business people from a range of industries. The newspaper divided British business into ten broad sectors and then ran a top 100 list in each sector, highlighting the achievements, colorful backgrounds and in some cases the unusual personal interests of the highest-placed executives... Read all » Jun 03 2008 | News Australian Creative Wins Both Bestjobs and Neogen Website Pitches Neogen SA, which owns Bestjobs.ro, a newly independent job board site in Romania, recently came to OpenAd.net looking to reposition the site against the competition as the best. The site features the most job listings from the biggest and most admired companies in Romania and offers a superior website design. The owners wanted to grow the site’s base by compelling new users to join the site. Around the same time, Neogen SA, which also owns Neogen.ro, a leading social networking site, asked OpenAd to help generate an advertising campaign that would position... Read all » Jun 02 2008 | News OpenAd Announces a Partnership with ‘The Advertising Show’ OpenAd is proud to announce that it is partnering with The Advertising Show, America’s only globally distributed weekly program focusing on advertising, media, marketing, sales and customer relations. The Advertising Show is sponsored by both AdAge.com and Advertising Age. The weekly radio talk show serves listeners around the world with practical marketing advice from national industry leaders and other experienced professionals who share their wisdom in an informative and entertaining style through their own problem solving experiences. Read all » May 26 2008 | Associates Australian OpenAd Creative Wins Ogilvy Competition at MIPTV 08 in Cannes OpenAd creative Rachelle Boyle was recently announced the winner in Ogilvy’s “Using the power of the brand for the power of good” competition at the MIPTV 08 event in Cannes, France. Her winning idea was entitled 'Fanta's Unlikely Heroes'. After previously being selected as one of only six shortlisted finalists for the Ogilvy competition at the Content 360 competition, Rachelle was invited to pitch her idea directly to the judges during the MIPTV 08 event, in Cannes. The complete list of winners across all categories is available here. Read all » May 19 2008 | News Womenforhire Features an Interview with Katarina Skoberne, Managing Director & CEO of OpenAd in their ‘Dynamic Women’ Video Series Womenforhire.org has recently featured Katarina Skoberne, Managing Director & CEO of OpenAd.net, in their “Dynamic Women” video series. Since the videos debuted in January, they have profiled women ranging from Anna Post, great-granddaughter of etiquette icon Emily Post, to part-time rock star mom Judy Davids, to collections and credit card expert Michele Dunn, and now, Katarina Skoberne! Read all » Apr 17 2008 | Associates OpenAd.net Posts an Incredible New Pitch for R&B Singer Mario Worth 10,000 USD The latest pitch on OpenAd.net asks creatives to promote Mario - a famous urban R&B singer best known for his 2004 hit single Let Me Love You. What’s more, the winner of this particular pitch will receive an incredible 10,000 USD sum, should Mario’s record company choose to perpetually license the idea. His record company is looking to the OpenAd creative network to introduce new creative concepts into Mario's existing marketing machine that will maximize Mario's general fame. Read all » Apr 15 2008 | News OpenAd’s Business Development Director Invited to Sit on the Jury at Kreatura Recently, Nina Dinjaski, Business Development Director for OpenAd Group, was invited to sit on the jury at the 12th Annual Polish Advertising Festival Kreatura, which took place from 2-5 April in Warsaw, Poland. Nina joined a prestigious panel of fellow advertising & marketing colleagues from across Europe, asked to sit on the jury. The President of the Jury this year was Phillipe Boutie, CEO of Lamtar Planning & Communication, and a market research expert. Read all » Apr 14 2008 | Associates ‘The New Creative Agency’ Seminar (NY) Message: "Agencies of the future will cast assignments to a global creative community." MediaBistro recently organized a seminar called "Advertising: The New Creative Agency". MediaBistro is dedicated to anyone who creates or works with content, or who is a non-creative professional working in a content/creative industry. MediaBistro’s greater goal is to revolutionize the way creative/content industry professionals relate. The panel was moderated by Megan McIlroy, a reporter from Advertising Age. Panelists included: Frank Addante, CEO of Rubicon Project; Trevor Kaufman, CEO of Schematic; Gayle Maltz, Director of New Media at BRAVO; Marc... Read all » Apr 10 2008 | News Co-founder and Managing Director of OpenAd Group Invited to Speak at iBreakfast On March 19th, OpenAd's Co-founder and Managing Director, Katarina Skoberne, held an audience of 75 professionals in New York City for an iBreakfast meeting.iBreakfast is a monthly gathering of Digital Media Executives,Entrepreneurs, Investors and Media. This breakfast in particular was notable for "showing how to put the world to work for you by tapping into markets," says iBreakfast founder, Alan Brody. Read all » Apr 01 2008 | News OpenAdTalent Environmental Charity Pitch Winners Announced A student from the University College for the Creative Arts, Farnham, UK has taken first place in the latest competition of the OpenAdTalent season.Chloe Slade has won the latest pitch in the OpenAdTalent competition that asked students to create a competition idea for an environmental charity. Read all » Mar 21 2008 | News Argentinean Creative Wins SRC Corporate Identity Pitch SRC (www.src.si/en/), a leading SE European company in the field of system integration, came to OpenAd.net seeking an enhanced corporate identity. The firm wanted a new and improved logo which would address the company’s problem of an inconsistent brand image. The company’s goal is to promote itself as a leading IT services provider in SE Europe with a significant global presence. Argentinean creative Karina Bordas delivered, and won the 2000 USD first place award for her vision of a fresh corporate identity for the leading system integration company... Read all » Mar 07 2008 | News Ogilvy Cause Related Marketing Pitch Winners from OpenAd Announced Two of OpenAd’s very own creatives have been selected as two of the six shortlisted finalists at the Content 360 competition, and have now been invited to pitch their ideas directly to the judges during the MIPTV 08 event in Cannes, France. The Ogilvy judges have made their final selections, and found the ideas from from Australian Rachelle Boyle and Slovenian Maja Truden both inspired and motivating.Entitled “Using the power of the brand for the power of good,” Ogilvy’s competition was hosted by OpenAd... Read all » Feb 06 2008 | News Ogilvy Partners with OpenAd.net to Gather Engaging Cause Related Marketing Ideas OpenAd.net recently closed a unique challenge in partnership with Ogilvy as part of Reed MIDEM’s 360 Content Competition. Entitled “Using the power of the brand for the power of good,” Ogilvy’s competition was hosted by OpenAd.net and open to OpenAd’s over 10,000 creative minds around the world. The competition called for a Cause Related Marketing concept to be brought to life through a branded content campaign for any one or more of Ogilvy’s brands, including Ford, BP, American Express, Dove and Fanta, and participants were invited to design the... Read all » Feb 01 2008 | News OpenAdTalent Social Networking pitch winners announced This time around, it was a creative from the United States, representing the Miami Ad School who prevailed in the second pitch of the new OpenAdTalent season. Chistopher Vimini has won the latest pitch in the OpenAdTalent competition that asked students to help a company engage users on a social networking site. Read all » Jan 28 2008 | News Argentinean Creative Wins Responsible Drinking Pitch The challenge of the pitch was to persuade consumers to designate a driver, arrange a car service, find a taxi, anything to get home safely after a night of celebrating with alcohol. Argentinian creative Carlos Amallo won the 5000 USD first place award for his catchy slogan, which could be utilized in print ads or even taxi tops. Read all » Dec 17 2007 | News Slovenian Creative Cracks GBBN Architects 50th Anniversary Theme Pitch GBBN Architects (www.gbbn.com), an architectural firm of more than 115 professionals in the U.S. and China is due to celebrate its 50th anniversary in 2008, and in honor of the occasion, sought a defining anniversary theme. The firm wanted prospective clients to inquire about and for current and prospective employees to reconfirm that GBBN enables personal and professional fulfillment through great design for interesting and challenging projects. The pitch was posted by GBBN’s PR agency, Vehr Communications, LLC... Read all » Dec 10 2007 | News NewMatilda license idea via OpenAd.net Michelle Brewster, a marketing consultant from Melbourne, Australia has just licensed an idea to NewMatilda.com, the independent news and current affairs website. Her print idea 'Get Smarter' was selected by the client in our recent pitch 'Information is cheap, insight is rare'. Read all » Dec 05 2007 | News OpenAdTalent Olympic Games pitch winners announced Yet another student from Manchester Metropolitan University, UK has taken first place in the first student award of the new OpenAdTalent season. Conrad Swanston has won the latest pitch in the OpenAdTalent competition that asked students to associate a product or service of their choice with the Olympic Games. Read all » Nov 23 2007 | Events Paraguayan Creative Duo Wins the Open Ad Brief at El Ojo de Iberoamerica 2007 This is the third year OpenAd.net has sponsored the Young Talents brief at El Ojo de Iberoamerica advertising festival. The Paraguayan duo from Sistema7 bagged the first place award, while the second place and third place went to teams from Ecuador. This year’s challenge for young creative students from Latin America, Spain and Portugal was to create generic print and TV ads promoting products for personal care in an original, innovative way... Read all » Nov 07 2007 | News Serbian creative wins Best Slogan competition Katarina Popović, a senior copywriter from Serbia, took first place in the contest organized by OpenAd.net at this year’s Golden Drum with her slogan MILK RESPONSIBLY.Creatives who visited OpenAd’s booth at Golden Drum anytime between October 14 and 19, were distributed flyers displaying three photos provided by Corbis photostocks. Their task was to write a slogan inspired by either of the three photos and explain what their ad was selling... Read all » Oct 29 2007 | News Venezuelan creative wins healthier dog food pitch Aristides Silva, a creative director from Venezuela has taken first place in our recent pitch to promote a healthier dog food. We have awarded a prize of 1,000 USD for his solution ‘We are family’ that found a great way to convince owners that their dogs needed to eat well too. Read all » Oct 23 2007 | Events Graffiti BBDO Romania wins the OpenAd Golden Drum Big Idea Award The results of the second OpenAd Golden Drum Idea Competition are in. The winners were announced at the awards ceremony of the 14th Golden Drum festival, on October 16th, in Portoroz. Fifty-five entries competed across all categories and three groups, TV, print and web design for the Big Idea Award as well as for ‘the best in group’ awards. The winners of the OpenAd Golden Drum Awards were chosen from a shortlist of 13 entries. Read all » Sep 21 2007 | News UK University wins OpenAdTalent Manchester Metropolitan University is the winner of the OpenAdTalent 2006-07 competition.The contest, which has been running for two consecutive years, saw UNIACC, Chile take the runner-up spot and Southampton Solent University, UK finish in third place. Each of the winning ideas and all the successful universities who made it onto the OpenAdTalent league board can be seen on the OpenAdTalent website. Read all » Aug 31 2007 | Pitches Another success for Southampton Uni student Matthew Benjamin, a student from Southampton Solent University, UK, who goes by the alias Franky Maverick, has taken a second win our international competition for young creatives. Read all » Aug 21 2007 | Events OpenAd Golden Drum Idea Competition is back with a new challenge Following a successful launch last year, OpenAd and Golden Drum festival have partnered again to bring you the second OpenAd Golden Drum idea competition and a chance to see your creative ideas compete in front of an elite international jury in an unbiased worldwide competition ring. The event will take place in Portoroz on the Adriatic coast between 14 and 19 October. Read all » Aug 20 2007 | Pitches Argentinean cracks the Axis pitch taking home 2000 USD Earlier this year, OpenAd.net organized the first global pitch by a Georgian company. Axis, whose products are high-class apartments and office spaces, is a construction giant and the industry leader in the Republic of Georgia. Germán Francisco Brüel, a designer from Argentina, answered the brief with a positive outlook idea that won him 2000 USD. Having worked in the fields of movie production and multimedia for the past ten years, he considered this the perfect challenge. Read all » Aug 13 2007 | News OpenAd Expands Its Creative Reach in the United States With nearly 9,000 creatives in 122 countries, there is no argument that OpenAd.net is an incredibly vast online resource for creative advertisers. It has even been coined the “eBay of ideas.” (The UK Independent Newspaper) This year, OpenAd.net is expanding into the US market and bringing its university program, OpenAdTalent into the mix. Read all » Aug 08 2007 | Pitches Egyptian student cracks Crisps pitch OpenAd’s recent Crisp pitch has seen the site’s first winner from Egypt, Ashraf Foda. He has been awarded a prize of 600 USD for his idea ‘Healthy Snack Body Shots’ which promotes a crisp brand as a healthy snack. Read all » Aug 01 2007 | Pitches Brit wins E-newspaper pitch British designer, Ian Dewsbery has taken first place in OpenAd’s e-newspaper pitch. He receives 600 USD for his idea ‘Stay on top’ that argues that paper-newspapers are yesterday’s news. Read all » Jul 13 2007 | Pitches Student achieves third win in OpenAdTalent contest This week the OpenAdTalent awards saw a student achieve a record amount of wins in the competition. Mark Holland won first place and receives a prize of 250 GBP for a third time in the contest. Read all » Jul 10 2007 | Pitches Argentinian creative cracks Boden Pitch An Argentinian creative has taken first place in Boden’s pitch for ideas for their Autumn 2007 Marketing Campaign. The mail order brand came to OpenAd.net to find ideas to promote their autumn clothing and accessories range. They were looking for a friendly communication style that could portray the individuality and enjoyment that Boden shoppers get from wearing their clothes. Diego Castelli who was inspired by his daughter’s love of clothes, answered their brief with a direct mail piece titled ‘Inspirations Mirror’ and won an award of 2000... Read all » Jul 06 2007 | Pitches Union Eléctrica choose new logo Unión Eléctrica has selected a winning logo to be used for their new corporate identity. The successful Colombian business group chose the idea produced by Neus Fort, a Catalonian designer within a week of their pitch closing. Read all » Jun 26 2007 | Events OpenAd launches annual event for young creatives. OpenAd.net, in conjunction with trade charity NABS and the headhunter LIZ H, has launched a new training scheme for the UK’s youngest creatives. The annual scheme will offer advertising graduates much needed advice on working in the industry today and will run alongside each of our existing programmes of support for young creatives. Read all » Jun 25 2007 | Pitches First Canadian creative wins OpenAd pitch. OpenAd.net has its first Canadian creative winner – George Walton from Toronto. George – a former group creative director at Ogilvy & Mather - came first in our recent 'Season’s sales go online’ pitch. He bagged the 1000 USD first prize for his humorous web and viral ideas telling shoppers about bargains available over the Internet. Read all » Jun 18 2007 | In The Press OpenAd.net in the media spotlight again OpenAd.net’s new guidebook ‘Goodbye Uni…Hello Job’, recently launched with trade charity NABS and the headhunter LIZ H, has already featured in the media. Read all » Jun 15 2007 | News A new guidebook tells students how to really get ahead in advertising. Young creatives can now get their hands on a guidebook to getting a job. Called ‘Goodbye Uni…Hello Job’, the guide gives easy-to-read advice on starting out and keeping a sense of humour. It has been co-written by OpenAd.net in conjunction with trade charity NABS and the headhunter LIZ H, who already co-operate on a number of services for students. Read all » Jun 01 2007 | Partners Grupo Unión - a new Spanish-speaking client OpenAd.net has the pleasure of announcing a new Spanish-speaking client. This time the brief comes, for the first time, from a Colombian client: GRUPO UNIÓN. Once again, OpenAd.net will be accepting ideas in Spanish and English for a demanding brief looking for a new corporate identity. Read all » May 25 2007 | Pitches OpenAdTalent Radio pitch finds new winners Another student from Manchester Metropolitan University, UK has taken first place in the on-going student awards. Third year Victoria Mower has won the latest pitch in the OpenAdTalent competition that asked students to turn radio into a companion medium. Her winning idea ‘Get Personal’ earned her a £250 prize and helped to keep Manchester Metropolitan University top of the OpenAdTalent University League board. Read all » May 17 2007 | Pitches Boden comes to OpenAd.net One of the UK’s most successful mail order brands is looking to OpenAd.net for their next advertising campaign. Boden have asked creatives for ‘warm and fuzzy’ ideas that will promote their Autumn 2007 clothing and accessories range. Read all » May 10 2007 | Pitches Bank Pitch finds more global talent Another pitch on OpenAd.net has produced exceptional work on a global scale.Our recent bank pitch received over 100 ideas with the best ideas coming from countries as far afield as Australia, the US and Argentina. However we found our winner in the UK – art director Richard Pearson, who took first place and a prize of 600USD. Read all » Apr 26 2007 | Pitches Chilean creative enjoys ‘beginner’s luck’ with Sanchez pitch. A creative student from Chile has won an OpenAd.net pitch at his first attempt.Manuel Alejandro Vasquez Parodi had never submitted anything to us before seeing the brief in March to create branding for a new on-line shop for the Spanish home furnishing megastore, Centro Hogar Sánchez. Read all » Apr 18 2007 | Pitches Student targets his peers in winning OpenAdTalent campaign A student creative has produced what will become a worldwide advertising campaign to promote OpenAdTalent, our international student award scheme. Martin Adolfsson, from the Central St. Martins College of Art and Design, UK, came up with the idea after we asked OpenAdTalent’s student reps to promote the contest to their peers at universities around the world.Martin’s ad campaign will run in colleges internationally later this year. Read all » Apr 16 2007 | Pitches UK student wins ‘Best use of Corbis imagery’ OpenAdTalent pitch The top university in the on-going OpenAdTalent student awards has produced another winner.Corbis, the official sponsor of images for the OpenAdTalent briefs, set the newest challenge - a campaign for a product/service of their choice using a series of pictures from Corbis Imagery. Adam Richardson, from Manchester Metropolitan University UK, took first place and a prize of £250 for his advertising idea ‘Out of Place’ that could potentially be used for recruitment companies... Read all » Apr 11 2007 | Pitches Brit wins latest OpenAd charity pitch British art director Johanna de Mornay Davies has taken first place in the latest Open Ad pitch.Johanna successfully answered the brief asking OpenAd-ers to increase awareness of and participation in Cancer Research UK’s Race for Life, using an engaging viral e-mail. She received a 1500USD award for her idea, 'Wobble and Tap', which was donated by OpenAd.net. Read all » Apr 03 2007 | Pitches OpenAd.net gives 'logo' creatives extra prizes as a 'thank you'. Our recent pitch to find a new OpenAd.net logo came back with so many ideas that we have decided to award four extra prizes as a 'thank-you'.With nearly 400 responses to January's brief, the task of choosing which idea to go with has proved particularly hard. So we are keeping five ideas on a short-list, with additional prize-money of 1500 USD, and the possibility of using elements from more than one. Read all » Mar 30 2007 | Partners Dutch interest sparks further OpenAd growth OpenAd.net is launching in the Netherlands because of growing interest from clients and creatives there. With two on-line pitches currently being planned by Dutch clients and double the number of Dutch creatives that we had six months ago, it seemed the perfect time to market ourselves on the ground. Read all » Mar 07 2007 | Pitches OpenAd.net holds its first Spanish pitch OpenAd.net is hosting its first pitch for a Spanish client.Quality Spanish megastore Centro Hogar Sánchez is looking for a name and brand identity for its new e-store and is asking our creatives for ideas. Read all » Mar 06 2007 | Pitches Romanian in India wins Iskratel pitch A Romanian creative freelancing in India has come up with a winning idea for a Slovenian advertiser. In true OpenAd style, Andrea Demeter has shown that good ideas can come from anyone based anywhere by winning our recent pitch held by Iskratel, the Slovenian based telecommunications company. Read all » Mar 05 2007 | Pitches Double success for Manchester in OpenAdTalent digital pitch The latest challenge in OpenAd.net’s on-going student awards has seen another great performance from the competition’s top university.We asked our young creatives to produce online ideas for a hair styling wax, in response to a digital brief set by one of our judges, Seb Royce of digital agency Glue London. Read all » Mar 01 2007 | Partners OpenAd.net expands its sales network to Colombia OpenAd.net continues with its marketing campaign in Latin America. The company hired a sales team in order to promote its services in Colombia as well. Web-based OpenAd.net boasts the biggest creative community in the world, including over 7.000 creatives in 113 countries, selling design, marketing and advertising ideas. Read all » Feb 28 2007 | Pitches First Australian creative wins OpenAd.net pitch outright. OpenAd saw its first outright pitch win by an Australian this week when renowned creative Steve Lopez cracked our ‘holiday in your own country’ brief. Creatives were asked to convince people that they don’t have to go abroad to have a good holiday by creating ads that focused on the forgotten wonders of their homelands. Read all » Feb 20 2007 | Latest Australian office recruits for ‘Team Oz’. OpenAd.net Australia has staffed up to meet the needs of the market.Just a few months after opening, our office now has three people and is starting its first major marketing campaign with an introductory membership offer. Read all » Feb 20 2007 | In The Press Now the International Herald Tribune profiles OpenAd.net OpenAd.net has been profiled in another leading newspaper – this time the International Herald Tribune. Just a few weeks after the UK’s Independent called us an ‘eBay for ideas’, the IHT also carried a feature about how we work.Describing us as a company ‘seeking to bring the world of Web 2.0 to the advertising business’, it detailed how OpenAd started and the services we offer clients. Read all » Jan 22 2007 | In The Press BBC profiles OpenAd.net, the ‘iTunes of advertising’ OpenAd.net has been featured on BBC World Service radio. Read all » Jan 19 2007 | Pitches Juicy idea wins OpenAd Talent pitch OpenAd’s on-going series of challenges for student creatives has produced a new winner – who squeezed inspiration from a brief for orange juice. Read all » Jan 17 2007 | Pitches Healthier fast food pitch finds winning idea in India Healthy food that’s quick to consume is in demand and smart fast-food restaurants have hurried to introduce healthier menus that will attract today’s customer. Now they need to let everyone know. We asked our creatives to produce ideas to shift the negative aspects of fast food restaurants and bring back as a cool and healthy alternative; by communicating that fast food does not need to be unhealthy. Read all » Jan 05 2007 | News UK newspaper profiles ‘pioneering’ OpenAd OpenAd began 2007 with a glowing business profile in one the UK’s leading newspapers. Read all » Nov 28 2006 | Pitches UK Creative Cracks thisislondon.co.uk Pitch London’s entertainment and community website have chosen a through the line campaign created by Jo de Mornay Davies from the UK, to be the winning idea in their recent pitch to reposition thisislondon.co.uk. Read all » Nov 28 2006 | Pitches Strong Visual Idea Cracks OpenAdTalent DVD Piracy Pitch DVD piracy is worth an estimated ₤500m per year in the UK and $3bn in the US, but do the consumers know where and to whom this money is going to when they buy a pirate DVD? Franky Maverick, the alias of a student creative team from Southampton Solent University in the UK, has created an explicit campaign idea to leave them in no doubt.The trainee creatives win 250GBP for taking first place in the opening pitch for the OpenAdTalent 2006-07 competition, exclusively for students – make it socially unacceptable to buy a pirate DVD... Read all » Nov 17 2006 | Pitches A Dutch Creative Wins the DIY Pitch DIY home improvements don’t just provide you with a great investment they can also improve the quality of your life, suggests Donald Nolet, winner of the Do-It-Yourself store pitch. Read all » |







